Governor’s conference on tourism feeds enthusiasm

Alastair Baker
News Editor
Thursday, April 25, 2019
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Courtesy photo
Attending the three-day Governor’s Conference on Tourism & Recreation in Butte were left to right: Jenn Capp, Amee Uher, Sherry Weamer (Red Lodge Chamber of Commerce), Paulette Piccin, Tulsa Dean, Tim Weamer (Red Lodge Chamber of Commerce) and Jennifer Drinkwalter. Drinkwalter was there representing Cycle Greater Yellowstone. The rest were from the TBID or Tourism Business Improvement District (lodging).

Tim and Sherry Weamer, co-chairs of the Red Lodge Chamber of Commerce, along with representatives of Cycle Greater Yellowstone and the Tourism Business Improvement District (TBID) recently attended the three-day Governor’s Conference on Tourism & Recreation in Butte. 

The conference was held at the Copper King Hotel and Convention Center and featured presentations incorporating developing partnerships, diversity marketing, workforce development, data-driven tourism product ideas, to using more technology and strategic planning.

“It gets you enthused,” said Sherry, who explained that attendees were also taken on a tour of the town in a classic looking uptown trolley car. 

“Butte really did a nice job,” she said. “It piques your interest of ideas they are doing and could be incorporated here.”

“I would love to do more with our horse and wagon. Host some historic tours through the Hi-Bug area,” said Sherry. 

One of the main speakers was Samantha Brown who makes 30-minute films for a Public Television series called ‘Places to Love.’ 

Sherry was impressed with what Brown had to say, especially when it came to traveling and encouraging visitors to forego the “hot-button” locations like London, Paris or New York and instead investigate places like Red Lodge. 

“There are lots of experiences out there she said away from the hot button places,” Sherry recalled. 

While at the conference Sherry said a slideshow presentation unveiled a giant two-page ad of the Beartooth Highway that the Montana Office of Tourism has put together and plan to highlight in magazines as well as online. 

“Something is happening,” said a delighted Sherry. 

Sherry also got to meet with the new Yellowstone Park Superintendent Cameron Sholly, who she said, “has a new vision for the park.”

“We came home with lots of ideas. Tim (Weamer) said ‘Okay, I have 3 years of work to do now,’” said Sherry.